PHP define

Hej jeg får denne fejl:

Parse error: syntax error, unexpected end of file, expecting variable (T_VARIABLE) or ${ (T_DOLLAR_OPEN_CURLY_BRACES) or {$ (T_CURLY_OPEN) in C:\wamp\www\Flere sprog\danish.php on line 10 Call Stack: 0.0013 142560 1. {main}() C:\wamp\www\Flere sprog\index.php:0


i denne kode:

Liner 10 er den sidste liner.

<?php
include("includes/db.conn.php");

        $result = mysql_query("select appmt_name from bsi_apartment_master ");
while ($result = mysqli_fetch_array($row)){       


define("SITE_TITLE",            $result['appmt_name'].");
}
?>